The new Nike Michael Jordan commerical gives you the chills, especially if you recognize the moves. Here’s a quickie on how it was made.
We may see another player like jordan who raises the game to another level, but i doubt in our lifetime we’ll see such a confluence of components that “air jordan” represents…the athletic poetry of a phenomanal player, the rise of an international corporate behemoth (for better or worse) and the ascent of the NBA to the international stage – to a certain degree, i think jordan gets credit for much of the success the association is currently enjoying on a global scale.
That commercial is awesome. I got the chills too.
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