So Good It’s Bad

According to the perverse aesthetics of artistic guilty pleasure, certain books and movies are so bad — so crudely conceived, despicably motivated and atrociously executed — that they’re actually rather good. 'Solar,' the new novel by Ian McEwan, is just the opposite: a book so good — so ingeniously designed, irreproachably high-minded and skillfully brought off — that it’s actually quite bad…. The performance is an exquisite bore, with all the overchoreographed dullness of a touring ice ballet cast with off-season Olympic skaters.

That's Walter Kirn reviewing Ian McEwan's new book. There is a whole category of art and people who fall into the "so excellent it's dull" category. "She's too nice," was a complaint Jerry had about one of his girlfriends in Seinfeld.

#

In Jeremy Denk's review of Netherland, he referred to "a sentence so stupefyingly boring that I fell asleep three times while typing it into my computer and had to wipe the drool thrice lovingly off my mousepad."

The Power of the Phrase “It Turns Out…”

“Incidentally, am I alone in finding the expression ‘it turns out’ to be incredibly useful? It allows you to make swift, succinct, and authoritative connections between otherwise randomly unconnected statements without the trouble of explaining what your source or authority actually is. It’s great. It’s hugely better than its predecessors ‘I read somewhere that…’ or the craven ‘they say that…’ because it suggests not only that whatever flimsy bit of urban mythology you are passing on is actually based on brand new, ground breaking research, but that it’s research in which you yourself were intimately involved. But again, with no actual authority anywhere in sight.”

That’s from this interesting Hacker News thread about the rhetorical power of “it turns out.”

The post that sparked it is here, and the author discovers that Paul Graham is a particularly avid user of the phrase. The concluding logic:

Readers are simply more willing to tolerate a lightspeed jump from belief X to belief Y if the writer himself (a) seems taken aback by it and (b) acts as if they had no say in the matter—as though the situation simply unfolded that way. Which is precisely what the phrase “it turns out” accomplishes, and why it’s so useful in circumstances where you don’t have any substantive path from X to Y.

(thanks to Ramit Sethi for the pointer)

On Describing a Human Being

I enjoy tracking unusually evocative ways to describe human beings. In every long profile piece the journalist sets aside a few paragraphs to capture the person’s physical essence and personality. To do this well requires finding a couple revealing nuggets / examples that speak to larger ideas.

I usually throw winning phrases onto my commonplace wiki, which is my repository of favorite words and sentences I read. Or sometimes I tag it under “writing” in delicious.

Mark Bowden wrote an 11,000 word profile of Arthur Sulzberger Jr., publisher of the New York Times, last year in Vanity Fair. At one point in the piece Bowden takes three paragraphs to try to size up his subject’s physical, emotional, and intellectual dimensions. Bowden being Bowden, and Vanity Fair being Vanity Fair, I read it closely:

Arthur Ochs Sulzberger Jr. is fair-skinned with small, deep-set light-brown eyes. He has a high forehead with a steepening widow’s peak, his crown topped with a buoyant crop of wavy hair, now turning to gray. He is a slight man who keeps himself fit, working out early in the morning most days of the week. He has a wide mouth that curls up at the edges, and when he grins he is slightly buck-toothed, which adds to an impression, unfortunate for a man in his position, of puerility. He is a lifelong New Yorker, but there is no trace whatsoever of region or ethnicity in his speech. When he chooses to be, Arthur is a fluent, eager, even urgent talker, someone who listens impatiently and who impulsively interrupts, often with a stab at humor. He has delicate hands with long fingers, which he uses freely and expressively in conversation. He is long-winded and, in keeping with a tendency toward affectation, is fussily articulate, like a bright freshman eager to impress, speaking in complex, carefully enunciated sentences sprinkled with expressions ordinarily found only on the page, such as “that is” and “i.e.” and “in large measure,” or archaisms like “to a fare-thee-well.” He exaggerates. He works hard, endearingly, to put others at ease, even with those who in his presence are not even slightly intimidated or uncomfortable.

His witticisms are hit-and-miss, and can be awkward and inadvertently revealing. “Some character traits are too deep in the mold to alter,” says one longtime associate. Arthur has the clever adolescent’s habit of hiding behind a barb, a stinging comment hastily disavowed as a joke. Some find him genuinely funny. Others, particularly those outside his immediate circle, read arrogance—the witty king, after all, knows that his audience feels compelled to laugh. His humor can also be clubby. He will adopt, for instance, a pet expression that becomes an in-joke, which he will then deploy repeatedly. One of these is “W.S.L.,” which stands for “We Suck Less,” a self-deprecatory boast, which Arthur will use in discussions of the industry’s woes as a reminder to those in the know that, for all its travails and failings, his newspaper remains, after all, The New York Times.

While clearly smart, Arthur is not especially intellectual. For what it’s worth, he is a Star Trek fan. His mind wanders, particularly when pressed to concentrate on complicated business matters. Diane Baker, a blunt former investment banker who served for a time as the chief financial officer of the New York Times Company, has described him as having the personality of “a twenty-four-year-old geek.” She did not long survive Arthur’s ascension to the chairman’s office. His 30-year marriage has reportedly foundered over a relationship Arthur had with a woman named Helen Ward, from Aspen, Colorado, whom he met on a group excursion to Peru. Since separating from Gail, he has been living alone and has not been involved with Ward or anyone else. Perturbations on the home front are also a family tradition…. Arthur is provincial. Asked once if he had seen a story on the front page of that day’s Post, he looked confused until it was explained that the item had appeared in The Washington Post. He said, “I only read the Times, The Wall Street Journal, and the New York Post.” He sometimes takes the bus or subway to work, and for many years jogged in Central Park. Recently his knees have started to bother him, so he now prefers exercising on an elliptical trainer. He also takes Pilates classes and can be evangelical about them, telling friends the practice wards off arthritis, which has begun to worry him. But he is not a complete health nut. He still enjoys unwinding with a cigar and a martini. He still goes on motorcycle treks with his cousin Dan Cohen and other friends. He is drawn to feats of personal daring, and is an avid rock climber, a vestige of his enthusiasm for Outward Bound. He has little interest in sports, particularly team sports, and dismissed as silly the effort to lure the Olympic Games to New York City, which included plans for a sports stadium in Manhattan. In a presentation at the Times building, Arthur greeted the scheme’s promoters with cutting sarcasm, even though the paper’s editorial board supported it.

How to Write Funny

A couple years ago Scott Adams laid out the keys to writing funny. It's excellent advice. A few up-front points about humor:

  • A company's or an executive's ability to deploy humor is an undervalued asset in the business world.
  • It is rare to find someone who is very funny and not smart.
  • My two main filters on whether I want to spend time with someone: interestingness and sense of humor.
  • Writing funny is harder than in-person humor. I discussed this a bit in my post The Best Jokes Are Hardest to Recall.

So, read Scott's advice on writing funny quoted below:

Picking a Topic
——————-

The topic does half of your work. I look for topics that have at least one of the essential elements of humor:

Clever
Cute
Bizarre
Cruel
Naughty
Recognizable

In order for something to be funny, it has to have at least two of the six elements of humor….

Simple Sentences
———————

Keep your writing simple, as if you were sending a witty e-mail to a friend. Be smart, but not academic. Prune words that don’t make a difference.

Write About People
————————

It’s impossible to find humor in inanimate things. If you must write about an object or a concept, focus on how someone (usually you) thinks or feels or experiences those things. Humor is about people, period.

Write Visually
—————–

Paint a funny picture with your words, but leave out any details that don’t serve the humor…

Leave Room for Imagination
———————————–

…Leaving out details allows readers to fill them in with whatever image strikes them as funniest. In effect, you let readers direct their own funny movie.

Funny Words
—————–

Use “funny” words when you can. Here are some I used:

Mongolian
Herdsman
Vagina
Trouser
Shish Kabob
Storm drain
Johnson
Slap
Canoe

You can read that list of funny words totally out of context and it almost makes you laugh. Funny words are the ones that are familiar yet rarely used in conversation. It’s a bonus when those words have funny sounds to them, as do most of the ones in my list.

Pop Culture References
—————————–

References to popular culture often add humor. It’s funny that the world’s tallest man is retrieving a lost iPod, and not something generic such as a wallet. And it’s funny that his manhood is compared to Ryan Seacrest as opposed to something generic, such as an oak tree. Someone could write a thesis on why pop culture references are funny, but just accept it.

Animal analogies
———————

Animal references are funny. If you can’t think of anything funny, make some sort of animal/creature analogy. It’s easy, and it almost always works. I made these creature analogies in my post…

King salmon
Python

Exaggerate, then Exaggerate Some More
————————————————-

Figure out what’s the worst that could happen with your topic, then multiple it by ten or more. Don’t say a mole is as big as a grapefruit. Say that mole is opening its own Starbucks. (Notice the pop culture reference of Starbucks.) The bigger the exaggeration, the funnier it is.

Near Logic
————-

Humor is about creating logic that a-a-a-lmost makes sense but doesn’t. No one in the real world could put gum on his penis and retrieve an iPod from a storm drain. But your brain allows you to imagine that working, while simultaneously knowing it can’t. That incongruity launches the laugh reflex.

What You’re Really Trying to Say…

I once heard a story about Larry Summers’ management style when he was president at Harvard. In faculty meetings Summers would frequently cut off whoever was speaking to say, "So what you're really trying to say is…" Being told "what you’re really saying" can be annoying. Um, no, actually that’s NOT what I’m trying to say.

The challenge with Summers, the story goes, was that most of the time he really did re-phrase their point in clearer and more succinct terms. It really was what they were trying to say. Hence his reputation as a brilliant man but indelicate manager.

I want to stress, per Paul Graham, this story is not just about articulateness. Clear communicating is clear thinking. To be able to describe an idea more clearly than someone else means the idea itself exists more clearly in that person's mind.