Lessons and Impressions from Indonesia

Indoblog
I recently spent 1.5 weeks in Indonesia. I traveled all over the country (Jakarta, Semarang, Surabaya, Batam, though not Bali) and met some 2,500 students, businesspeople, journalists, and academics. In addition to sharing some of my own views and experiences with local audiences, I learned quite a bit about the country and its people. Below are my key lessons and impressions.

1. Size and scale. Indonesia is the fourth most populous country in world (220 million), an archipelago of more than 17,000 islands. It is the third largest democracy in the world behind India and the United States.

2. A moderate Muslim country. It is home to the largest Muslim population in the world (88% of 220 million). The government is secular and the Islam that is practiced is moderate. State law rules, not Islamic law. As just one small but telling example, there are many Muslim women who do not wear headscarves (though the majority do) and I did not see many men wearing a peci.  Religious freedom flourishes: look at Hindu-dominated Bali, the Christian population, and the various interfaith dialogues and groups. I remember noticing two women sitting next to each other in the audience once: one wore a headscarf, the other had a Christian cross draped around her neck. Contrast this to Saudi Arabia. There, women must always wear full body hijabs (covering head to toe with small slits for the eyes); if you’re seen with a person of the opposite sex in public you can be arrested; if you are caught carrying a Bible (or any other non-Muslim religious item) it’s grounds for punishment. So it’s easy to see why the United States, among other nations, holds up Indonesia as a shining beacon of tolerance and diversity in the Muslim world.

3. Optimism of the People. I surveyed many folks and the vast majority ID’d as optimistic. They think Indonesia will be a center of gravity in the future. They believe tomorrow will be better than today. The 21st century is the century of Asia.

4. Heat and Humidity. It’s impossible to walk outside for more than a few minutes without sweating your balls off. I love air conditioning, but I would not want my existence to be defined by it. Plus, humidity is the worst. In Arizona, when I walk outside it takes some time for the oven to heat my body to the point of sweating. In humid climates, when I walk outside I begin sweating almost instantly. While I’m undoubtedly more sensitive to it than locals who grew up there, I’m not that much different: Indonesian social life, I was told, is concentrated in fancy malls, which are safe, full-service, and most of all, air conditioned!

5. Hospitality, Formality, Status. Per my post on being introduced three times, there is a broader culture of hospitality that’s impressive and at times annoying.

6. Big Cities in Developing Countries. A general rule of thumb for poor countries is that the big capital cities are sprawling chaotic messes with traffic, pollution, and overpopulation, while the countryside tends to be calm and more interesting culturally. In Indonesia this is totally true. Jakarta is not very livable. I asked probably 10 people who live(d) in Jakarta whether they liked it, and none said yes. The unpredictable traffic. The humidity. The relative danger. Surabaya, the second largest city in the country, seemed far more livable — still a big city with all the amenities (4 million people) but no traffic and plenty of open space.

7. Politics and Economy. The current president was elected with overwhelming support, despite the huge amounts of corruption that plagues the government. Democracy’s recent introduction to the country seems to have more or less taken hold, though there are still aspects of democracy beyond voting that seem fragile. Discussion of internet censorship by the government is, for example, a topic of discussion, and I encountered some odd web site failures during my time there. The Indonesian economy is the big gorilla of the region. It runs mostly on light manufacturing. Rice is big here, and mostly sold within the country. Apparently this large internal market insulated the country a bit from the global financial crisis. Several American friends do furniture manufacturing in Surabaya; the chairs and TV stands you buy at Crate & Barrel or Cost Plus were probably made in Indonesia. Side point of interest: Chile had the “Chicago Boys,” Indonesia had the “Berkeley Mafia” — economists who studied there and brought back liberal economic reform.

8. Suharto Regime. You cannot understand politics in Indonesia without first realizing that the 65-year Suharto dictatorship ended only 11 years ago. Here is more on Suharto. It makes you appreciate Indonesia’s political progress.

9. Ramadan. My visit coincided with the holy month of Ramadan, a time when Muslims fast from sunup to sundown. In many places in the Middle East, I’m told all restaurants would be closed during the day. In Indonesia, many restaurants remained open, another sign of its religious diversity. It surprised me to see that when my Muslim hosts broke the fast at sundown after 9-10 hours of no food or drink they did so with a small piece of bread and drink, and then gradually amped up to real food. I’ve never fasted; in fact, I’ve never gone more than a few hours without food or drink. Especially given the heat, I was amazed at the restraint and discipline shown by my Muslim hosts.

10. Terrorism. Last year, terrorists released bombs in the Mariott hotel in Jakarta. The more famous 2002 bombing in Bali killed more than 200 people. The size and remoteness of certain parts of the country make it seem likely that radical groups will have the space to band together for some time to come. Nevertheless, the Indonesian government has been effective at capturing radical Islamist terrorist leaders. Just the other week a key radical cleric was arrested for having helped organized terrorist training camps.

I didn’t feel particularly unsafe anywhere in Indonesia. Note, at the big hotels, every time you enter you have to submit to a metal detector and car-search. But like in so many places, if you’re white, you can walk right through and nobody searches you or scans for metal. When will the terrorists figure out that being / appearing white is the way to evade all security in third world countries?

11. Reading. I took three inter-country flights and observed very few people reading either on the planes or in the airport. I tend to use this as a litmus test….for something.

12. Asian Neighbors and Immigrants. They don’t like the Malaysian people. I heard stories about Malaysia’s actively racist government policies that punish non-Malays. Not sure how accurate it is, but the Indonesians I spoke to see themselves as a more enlightened society. On the immigration front, Chinese Indonesians have been there for a long time and though they represent only 1% of the population they are power brokers in business. The nice business hotels in the country are full of Chinese Indonesian businesspeople.

13. Inexpensive. It’s a super cheap country across the board. India is dirt cheap but expensive as far as hotels go. Indonesia is cheap in everything. True 5 star hotels for US $100 night.

14. Israel. At one event the host at the school announced that (paragraphed) “We are to love all people, Jews, Christians, Hindus, everybody.” I was told that it was most unusual to specifically mention, let alone start with, Jews. The anti-Israel sentiment in Indonesia is just political. People don’t think Israelis should have set up a new state in Palestinian territory, and so they resent the state, the people, and of course the country that’s backed Israel since the beginning: America. Before Obama (who spent time in Indonesia growing up), most Indonesians had an unfavorable view of the U.S., mostly because of Israel, I was told.

15. Entrepreneurial Culture.  I did meet many very energetic and talented young entrepreneurs, and there is a big push within the country to seriously amplify the focus on entrepreneurship. The limiting factor, as it is almost everywhere, is culture. Not a huge acceptance of risk-taking or failure, overbearing parents, etc etc. Same old story. BTW, on the broader business culture, I found it cool that a man can wear either a suit and tie for a formal occasion, or a local batik — a brightly colored shirt that looks like a Hawaiian short sleeves shirt. Both are considered equally formal.

Bottom Line: Indonesia is a diverse country of rising geo-political interest with very kind people. For these reasons it’s worth a visit. The weather is a deal breaker for me in terms of longer stays, and that goes for all ultra-humid tropical climates.


I thank my various friends and hosts, and to Daniel Phelps for helping me think through the political and economic situation of Indonesia more specifically. (These views are my own and do not necessarily reflect those of the U.S. government.)

The Origins of “Think Different”

My sixth grade technology teacher changed my life.

He taught an early-morning elective class on computer repair in which we learned how to fix Macintosh computers. The curriculum covered how to take apart hard drives, how to re-install system software ("C is for CD and that's good enough for me" was the jingle to remember to hold the C key when starting a computer from system software), re-build desktops, run Disk Utility the right way, partition hard drives, and much more. In exchange for the free 7:00 AM class I had to periodically do maintenance and repair work on the school's computers. It was a hell of a deal: the skills I picked up continue to serve me well, and that class facilitated my burgeoning interest in software and the internet (with which I would soon become obsessed).

But the biggest gift from that class and teacher had nothing to do with the nitty gritty of computer repair. Rather, it was the introduction of a certain kind of life philosophy. He forced all of us to memorize the text of the Apple "Think Different" television campaign. We had to recite the ad back to him word-for-word in order to pass the class. It was a profoundly inspiring message.

On our last day, he wrote each of us a personal letter, continuing the theme of the advertisement. Mine read: "If you continue to work hard and do well, you can acquire the skills needed to change the world. With education one can make great scientific or technological breakthroughs, curb world hunger and child labor, prevent the spread of nuclear weapons, promote peace, and have the power to bring about great change in the world. With education, you have the power to do nearly anything. If you don't change the world, who will?" Then, as a postscript, he added: "Be sure to back up your hard drive."

In the 10 years since, I have not forgotten a word from the advertisement and have recited it hundreds of times (no exaggeration!) to whoever will listen, in various venues. (And the short video series I did last year was called Think Different TV.)

For all these reasons, I was extremely intrigued to watch this six minute clip of a young Steve Jobs discussing the origins of the advertisement in the context of marketing, branding, and values. Highly recommended everyone in business.

(via TechCrunch)

Cultural Values, Power, and Event Protocol

Earlier this week in Indonesia, before I went up to give a speech, I was introduced to the audience exactly three times. Three different Important People of the sponsoring organization went to the podium and read the same bio to the same audience. Three. Times. In a row.

In addition to re-introducing me, each Important Person re-thanked other important people in the room, one-by-one, using their full titles, and then riffed yet again on the goals of the event. There were various other formalities related to these Important People like photographs and staged handshakes. It went beyond typical, lovely Asian hospitality: as the audience sat captive, the Important People were making sure everyone in the room knew they were important.

My worldly Indonesian interpreter told me these time-wasting rituals are left over from the Suharto regime. Interesting! Dictators are in the business of keeping the masses subservient. Beyond killing dissenters, I’d imagine a savvy dictator would try to psychologically disarm the people through the careful manipulation of social situations. Since explicit power plays can be self-defeating, dictators (and entrenched interests in general) might cultivate obedience by introducing small customs that subtly reinforce the power of those who hold it.

In my experience, what happened in Indonesia happens in almost every part of the world. I’ve personally witnessed such over-the-top obsession with titles and power at events in Latin America and Asia. I’m told Africa is the same.

It’s not as intense in Europe it seems, though there is still an emphasis on formal status and on highlighting the differences between people even if those differences are irrelevant to the topic at hand. I remember listening to Martin Wolf being introduced in St. Gallen, Switzerland, and hearing first about his degree from LSE 40 years ago instead of his rich journalistic career. I also remember looking at my friend’s EU passport on that trip and, to my astonishment, seeing that it listed his advanced degrees (PhD, J.D.) next to his name on the main passport ID page, as if academic degrees were as important as gender when crossing a border.

These customs reveal certain underlying values in a society.

In an older post I discussed the cultural ethos of Formality vs. Casualness. Casualness — in attire, in manner of speaking, in the way names are presented on paper — maximizes commonality among people. Formality maximizes difference. A related dichotomy is Past vs. Future. Past emphasizes past accomplishments and titles, your family and cultural history, and gives great deference to elders. Future emphasizes what you are doing today and who you aspire to be tomorrow. Future-oriented cultures, for better or worse, favor the energy of youth over the wisdom of elders. America is a decidedly casual, future-oriented culture, and this is partly what makes it unique.

In any case, it’s interesting that cultural values of this sort can appear so visibly in how events are staged and speakers introduced.

Lectures at Home, Homework at School

More wisdom from Sal Kahn (of the Kahn Academy):

…it makes more sense to have students watch lectures at home and do homework at school as opposed to vice versa.

So true! And revealing of larger structural problems of school.

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Robin Hanson's theory of school is that it isn’t about learning material but rather "learning to accept workplace domination and ranking, and tolerating long hours of doing boring stuff exactly when and how you are told." He links to three other possible functions of school:

  • Legitimization: Repeated contacts with the educational system, which seems impersonal and based on reliable criteria, convinces students (and their parents) that they are ending up in an appropriate place in society based on their skills and abilities. Thus, people accept their position in life: they become resigned to it, maybe even considering it appropriate or fair.
  • Acclimatization: The social relationships in the schools encourage certain traits, appropriate to one’s expected economic position, while discouraging others. Thus, certain relationships are considered normal and appropriate. Subordination to authority is a dominant trait enforced for most students.
  • Stratification: Students from different class backgrounds, races, ethnicities, and genders are overwhelmingly exposed to different environments and social relationships and thus are tracked and prepared for different positions in the hierarchy. The different experiences and successes lead each student to see her place as appropriate.

“I Suck”

The striking part in an otherwise ho-hum profile of David Brooks in New York magazine:

Whereas Bobos drew accolades, the response to his 2004 follow-up, On Paradise Drive, and the articles that inspired it, was mixed. Negative reviews gave way to critiques of “Brooksianism” itself….

Brooks took the backlash hard. The day Slate ran a takedown, Brooks was on a book tour. “I read it and then went out to perform before 3,000 people and thought, I suck,” Brooks remembers.

I've read similar stories of A-list Hollywood celebrities reading reviews about their movies and taking criticism very hard. I know Truman and Clinton were two presidents consumed by their critics. No matter how successful or famous or self-confident, negative criticism hurts.

It especially hurts when you are an artist producing work individually. If someone criticizes the company you work for, or a project you worked on with others, the impact is diffused. If someone criticizes an essay you wrote, one that has solely your byline at the top in big bold letters — it hurts. Here's one writer's reflection on reading negative reviews. I venture that many wannabe artists never produce because they fear exposing themselves to criticism that will inevitably be felt personally.

Reflecting on the negative feedback that I've received over the years — of the 1.1 million words I've published, there's more than enough crap to arm the haters of the world  — I believe that the process has made me more civil and empathetic when I criticize other people's work. I have some sense of what's going through the other person's head; I feel like I get what Brooks is saying. Despite the stereotype of the blogosphere as a place where civility sits at the lowest order, it's not like this in most corners, and for me anyway, the exercise of writing stuff in public, engaging with critics, etc. has made more thoughtful my argumentative style, online and off, without dulling any of the actual arguments.

Maybe this is the ideal manifestation of empathy: invisible yet effectual.

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Here's my more in-depth post on receiving criticism / negative feedback from a year and a half ago. Here's David Brooks' information diet.