Once Upon a Business…The Role of Storytelling in Leadership, Management, and Entrepreneurship

The Silicon Valley Junto — an intellectual discussion society that Chris and I run — met a few weeks ago around the topic Once Upon a Business…The Role of Storytelling in Leadership, Management, and Entrepreneurship.

David Cowan kicked it off with an oral telling of a story he recounted on his blog: How do you get to Europe on an expired passport?" It’s an awesome story (most disastrous travel adventures are!) and David did a masterful job telling it. Since that meeting I’ve been thinking about how I can improve my own storytelling techniques. In my speeches this past month I always started with a story and it seemed effective. But I know I can improve.

 

So I recently re-read this e-book / PDF on storytelling techniques in the workplace. Below are a few of the tips.

To be a good story it should:

• Be brief and simple

• Be told from the perspective of a single character

• Describe a dilemma that is familiar to the audience

• Have a degree of strangeness or peculiarity to capture the audience’s interest and stimulate the imagination

• Be at the same time plausible and oddly familiar

• Be true (or have an element of truth)

• Have a happy ending (or give hope)

• Be told with a bit of flair and passion.

How to tell a good story:

• Pretend that you are confident – don’t make apologies as you start, either with your body language or your words.

• Relax, breathe and play – this is meant to be fun!

• Don’t memorize it. Tell it with your own words and your own images.

• If you get stuck, keep going. There are no mistakes, because no one knows what you were going to say, so they can’t tell if you’ve messed up. Think on your feet and improvise – sometimes you will stumble on real gems.

• Keep your stories short (10 minutes or less).

• Pay attention to pacing. Use moments of silence.

• Take time to finish well. Don’t rush through the punch line.

11 comments on “Once Upon a Business…The Role of Storytelling in Leadership, Management, and Entrepreneurship
  • Pingback: När du saknar ord
  • Three Americans died overseas in the war. The General of the three was sent to each of the houses to inform their spouses.

    He went to the first man’s house and told the man’s wife of the tragic news. She cried for a moment and the General asked her what she wanted to do with his body.’

    ‘Well,”she said,”he loved to fish so I would like to have his body creamated and his ashes spread over the lake so he can be forever with his fish. “And it was done.

    The encyclopedic went and enlightened the man Friday man’s wife. She too cried and was then asked what was to be done with his carcass? “She said, “ostentatiously,he loved to course seek out, so I ponder it would be glaring if we could accept him creamated and acquire his ashes scattered to the forrests so he can be foreternally with the creatures that he loved so much.”

    The third man was gay. The shared was a inconsiderable of two minds but proceeded in considerable the man’s quiet the bad news. The man cried and screamed for gush to an hour and then at the end of the day calmed down adequate to approve of the broad’s question.”What would you like to do with his carcass?”

    The gay man reesponded, “ostentatiously,my quiet was a penetrating man, but he was not rather outgoing. He didn’t like to do anywhatsis highest the house. He was the most qualified lin excess of I for had. He was astonishing in bed. He loved my chili too. I loved him so much. ostentatiously,the one sensible whatsis to do is to enjoy his carcass cremated, put together some chili for dinner,misdirect his ashes in, and let him desire my ass up one more frequently!”
    link= http://pichunter-free.110mb.com

  • Three Americans died overseas in the war. The General of the three was sent to each of the houses to inform their spouses.

    He went to the first man’s house and told the man’s wife of the tragic news. She cried for a moment and the General asked her what she wanted to do with his body.’

    ‘Well,”she said,”he loved to fish so I would like to have his body creamated and his ashes spread over the lake so he can be forever with his fish. “And it was done.

    The shared went and enlightened the double man’s wife. She too cried and was then asked what was to be done with his league? “She said, “ostentatiously,he loved to course seek out, so I entertain the idea it would be gush known if we could accept him creamated and accept his ashes scattered remaining the forrests so he can be forby any chance with the creatures that he loved so much.”

    The third man was gay. The shared was a illiberal of two minds but proceeded in tattling the man’s conserve the bad news. The man cried and screamed for gush in excess of an hour and then for right calmed down adequate to approve of the encyclopedic’s question.”What would you like to do with his league?”

    The gay man reesponded, “ostentatiously,my quiet was a right man, but he was not certainly outgoing. He didn’t like to do anypartiality furthest the house. He was the rout lremaining I for had. He was surprising in bed. He loved my chili too. I loved him so much. ostentatiously,the lone sensible partiality to do is to acquire his majority cremated, require some chili for dinner,put off his ashes in, and let him torch my ass up one more early!”
    link= http://pichunter-free.110mb.com

  • For some time we have stood, not moving and only felt mutually strong starts of ours клиторов… At me has grasped spirit from lust! Элли has made some movements from which I, it seems has started to lose consciousness… I felt it клитор… And suddenly again the painful second, two. Элли having changed a pose and, having sat down at a sofa, впилась inexpressiblly burning kiss in mine письку! Me has started to shake as in a fever, and Элли did not tear off the fiery lips and… Oh… That it… Really language. And here I have cried from pleasure. Floating language Элли quickly licked to me клитор and as впившись in it lips, it has begun so delightfully to suck it, that all my body already has absolutely shamelessly started to bend down and coil. Having clasped the legs hands I have drawn them to a stomach, trying to stick out the письку, it is as much as possible towards to its language. Any not clear force threw my buttocks upwards and downwards here and there. Ми the excited buttocks felt nervous пальчики Элли, convulsively seized in them. Элли приглушенно groaned. It was torture of pleasure. Незнаю as I have not fainted. Mine of screaming and groans Элли have merged in any cry of voluptuousness and lust and I any more did not feel myself… At thinking spasms have begun, неваыразимо sweet convulsions and I have started to be satisfied… And suddenly… At a door have knocked. For horror I up to blood have had a snack to myself of a lip, and Элли, having jumped on legs and having reeled as drunk, has asked hoarse голосом:Кто there. You so shout, Ms.!… That with you happens. I passed by and have heard your shout. We with simplification have sighed having learned a voice of the parlourmaid-negress. It you, the Dyne. Has asked Элли more easy. I, Ms. Whether to help you with something. Thanks the Dyne! I have overturned a glass with hot tea on a leg and to me was very sick. But now all is good. I have spread with its ointment and have bandaged. Any more so it is sick. Good night! Good night,

    http://www.baggressive.com/smf/index.php?action=post;board=2.0
    http://imjustcreative.com/work-not-much-rest-some-play-not-much-posting-lots-of-learning-lots-of-photography-blogging-with-typepad-wordpress/2007/02/13/#comment-4277

    http://us-government-passport-application.under-skirt-girls.info

  • Hi Guys!

    I am looking for best web hosting provider where I could host many domains…
    I also need big bandwidth and space.

    Could you please recommend for me some good host? 🙂

    Jeremy.

  • Do you think that Obama is going to win because the Republicans have such a bad candidate?
    Why did John McCain make his final argument against Obama… coal?
    That’s his closing argument? William Ayers, Rev. Wright, spreading the wealth, Born Alive, meeting dictators without preconditions, etc. all have to take a back seat so that McCain can go to Colorado and New Mexico to talk about coal? Does this more or less explain why he’s going to get his clock cleaned Tuesday?

Leave A Comment

Your email address will not be published. Required fields are marked *