Lessons from Ben Silbermann, Founder of Pinterest

Ben Silbermann is co-founder and CEO of Pinterest, one of the world’s most successful consumer internet companies.

Ben is also a Village Global luminary — a group of tech industry founders and executives who are backing the next generation of amazing entrepreneurs.

At a dinner recently with a small group of Village Global’s Network Leaders, Ben shared stories and lessons from the Pinterest journey. Here’s a writeup of some of my favorite nuggets that Ben shared. And below is a video with some of the highlights…

 

Hiring a Head of Content

In September 2017, we announced Village Global, a new type of venture capital fund that is networked at its core. From who we have as financial backers, to how we invest, everything we do is about empowering and connecting people.

So far we’ve been heads down, focused on generating outcomes worth writing about. We’re finally ready to start telling some of the stories of the Village network, and, as such, we’re hiring a Head of Content and Marketing.

The Role

You’ll spread ideas and insights that matter to the tech community. You’ll pull out the best gems from our events, podcasts, and other media and repurpose them across different social media channels.

You’ll interview Village Global luminaries, network leaders, and founders — some of the most talented people across fields, disciplines, and companies — and create original, compelling content based on their stories.

You’ll join the ground floor of a new kind of venture firm and build our content and marketing strategy with us from the ground up.

You’ll go from 0 to 100,000’s of monthly readers/followers/subscribers, and aim to become one of the most recognizable brands in venture capital.

You’ll join a small team where you’ll learn about all aspects of venture capital. We want this to transform your career.

Interested? Here’s what we’re looking for:

You’re a writer, editor, and curator at heart. Maybe you run content for a startup or do marketing for a big company. Maybe you’ve been a founder who loves to write on the side. Maybe you’re starting off your journalism career but want to explore a different way of applying your skill set. You understand storytelling, narrative hooks, and you know a catchy idea when you hear it.

You understand online marketing and want to get better. You already have experience and good instincts when it comes to social media, VC and entrepreneurship Twitter feeds, email marketing, and running experiments to build brands. You geek out on audience building and engagement and use metrics to keep score.

You’ve always wanted to build something from the ground up. We’re looking for someone who can help architect a high level content strategy but who can also execute on it from start to finish on their own. Over time, you might even build a team around you to help fulfill our potential as a firm.

Venture capital and Silicon Valley fascinate you. You don’t necessarily need deep knowledge of all things technology and VC, but you should be wanting to learn fast to become a domain expert.

We’re based in San Francisco, but we’ll accept remote.

To be clear, this role is not:

  • General PR — If your dream job is pitching the New York Times and spinning out press releases, this isn’t that.
  • General marketing — This is not about designing corporate schwag, booths at conferences, etc.
  • Event management/production — We’re already covered there.

Does this role at Village Global sound like something you’d be terrific at?

If so, we want to talk to you. Email us and include a link to your LinkedIn profile: [email protected]

Do you know someone who’d be great for this job? If you refer the person we hire, we’ll pay you, the referrer, $5,000 as a thank you!

Do You Love Making Connections and Thinking About Networks?

I recently co-founded Village Global, a new early stage venture firm. We’re hiring!

Here’s one position we’re actively recruiting for. It’s a unique role. Please email [email protected] if you’re interested. And if you refer a candidate we hire, we’ll pay you $3,000!

Title: GM of Network

We are looking for someone to help us build our network-driven platform strategy.

This will include helping design the events, programs, and systems by which we help portfolio companies with hiring, distribution, fund-raising, advice, key introductions, and other network needs. You will help figure out the best possible introductions to make across our vast network.

You should possess a deep passion for connecting people and also sweat the details. You should love connecting people and love thinking about the systems for how to make those connections more efficient and effective.

Ideal background, experience, and personality

  • Demonstrated ability to connect with everyone from LPs, VCs, and portfolio founders. Knowledgable about VC industry.
  • Experience creating value-add initiatives or events for entrepreneurs or investors
  • Experience working in a venture capital firm, incubator, accelerator or small startup tech company
  • Comfortable with uncertainty and fast-changing conditions
  • Self-starter and self-motivator — able to work independently and with little oversight
  • Experience using a CRM system or eagerness to become totally fluent in one
  • Preferably located in the Bay Area, though open to Los Angeles or New York if willing to travel
  • Comfortable interfacing with professionals from different countries and planning events outside the U.S. (You would not need to physically staff events outside the U.S.)
  • Able to attend at least a couple events per month in the Bay Area
  • Service-oriented, knows how to add value — wants to focus adding value to companies rather than investing.
  • Think big and execute small; detail-oriented but can also do strategy. Willing to do whatever it takes — no task too low or high